All About Aubree
Aubree Rider is an award-winning business leader, entrepreneur and speaker known for her remarkable achievements in marketing, business operations, and financial strategy, based in the bustling hub of New York City.
Aubree began her career and dove into the realm of marketing at an environmental remediation firm, where she spearheaded the conception and execution of their digital marketing strategy. This ignited her fervor for strategic marketing, setting her on an exhilarating path of innovation and creativity. Her efforts not only propelled the company to new heights of visibility and impact but also fueled her own passion for crafting compelling narratives and forging meaningful connections in the ever-evolving landscape of strategic marketing and finance.
Eager for fresh challenges, Aubree embarked on a journey to tackle various challenges at the William C. Demetree Family Office, operating as Demetree Global. Her sharp business acumen and intuitive grasp of consumer behavior enabled her to chart a profitable course for each project, often with minimal initial investment. Leading marketing and business strategy over the subsequent four years, Aubree seamlessly navigated across various departments, industries and portfolio companies to spearhead a series of initiatives. These included a comprehensive rebranding of a 300+ bed multi-family housing complex, orchestrating the inaugural Red Carpet Monday event in Winter Park, devising strategies to fill vacancies in hotels and housing across multiple facilities, and fostering brand recognition across the entire organizational spectrum. With a keen understanding of the complexities of business finance, Aubree began specializing in turning around struggling companies facing cash flow issues. Her strategic approach and hands-on guidance have enabled numerous businesses to evolve and thrive.
Aubree then embarked on a captivating journey into the dynamic realm of advertising, where she lent her expertise to an array of prestigious brands in the vibrant city of Orlando, Florida. With her strategic mindset, she left an indelible mark on each project, crafting compelling campaigns that resonated deeply with target audiences. Through her innovative approaches and unwavering dedication, Aubree consistently elevated brand visibility and fostered enduring connections between consumers and renowned companies across diverse industries.
Immersed in the dynamic atmosphere, Aubree found deep satisfaction in aiding businesses to generate revenue for expansion. Witnessing the fulfillment of employees achieving their objectives fueled her passion further. She aspired to revolutionize the perception of accounting, believing that bridging the understanding between consumers and their businesses was pivotal in equipping entrepreneurs with the necessary tools for success in their ventures. As a co-founder of a highly successful cloud-based accounting firm The Heroes Group, Aubree has revolutionized traditional financial practices, leveraging cutting-edge technology to streamline processes and optimize efficiency for her clients. Her entrepreneurial spirit and forward-thinking approach have positioned her as a trailblazer in the industry, driving innovation and fostering growth.
As an advocate for entrepreneurship and innovation, Aubree has played a pivotal role in the startup community. As the former host of Startup Grind Orlando powered by Google for Entrepreneurs, she provided a platform for aspiring entrepreneurs to connect, collaborate, and thrive. Additionally, she has shared her wealth of knowledge and expertise as a speaker at prominent events such as WordPress Orlando and Orlando Tech Association’s Fintech Panel, inspiring others with her insights on scaling startups and navigating financial challenges.
Aubree’s journey to success has been marked by numerous accolades, including the prestigious “30 Under 30” award, which recognizes exceptional individuals shaping the future of industry. Additionally, she was honored with the esteemed Orlando’s Neon Swan award, highlighting her leadership and innovation in the tech sector, particularly in empowering women leaders in tech.
In her current role as a leading voice in marketing commercial foodservice solutions at CLV Marketing, Aubree brings a wealth of experience in business operations for commercial foodservice manufacturer reps. With a steadfast commitment to excellence and a passion for driving positive change, she specializes in guiding businesses through periods of growth and transformation, helping them achieve sustainable success and improve operational efficiencies.
Driven by a relentless pursuit of innovation and a deep-seated desire to make a meaningful impact, Aubree Rider continues to inspire others to push boundaries, challenge the status quo, and seize opportunities for growth and success.